Dealers
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The StaffJanuary 26, 2023
Brake Free partners with 2023 MotoAmerica Championship
Brake Free Technologies is an official partner of the 2023 MotoAmerica Championship. Brake Free is a visibility system that attaches…
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Glenn HansenJanuary 25, 2023
On the gas, just not full throttle
Powersports Business attended the Parts Unlimited NVP Product Expo in Louisville, Kentucky, Jan. 21 and 22. We’ll recap the event…
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The StaffJanuary 25, 2023
Honda to make organizational changes, accelerate electrification
Honda Motor Co., Ltd. has announced that it will make organizational and operational changes effective April 1. These changes will…
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The StaffJanuary 25, 2023
Dealership provides elementary school with fleet of bikes through All Kids Bike program
Indian Motorcycle St. Paul, with generous sponsorship from The PLUM Catalyst, has teamed with All Kids Bike to provide bikes…
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The StaffJanuary 25, 2023
Moose releases all-new ATV/UTV Wheels App
Moose Racing and Moose Utility Division have introduced the Moose ATV/UTV Wheels App. Customers will no longer need to search…
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The StaffJanuary 25, 2023
Monster Energy and Yamaha strengthen global partnership
Yamaha Motor Corporation, USA (YMUS) has announced a renewal with Monster Energy, and its strengthened global partnership. The partnership will…
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The StaffJanuary 25, 2023
QUIN, RapidSOS partner to improve safety of motorcyclists
Quin and RapidSOS have partnered to help first responders expedite and better prepare emergency responses in an accident. Quin was the…
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The StaffJanuary 24, 2023
Yamaha offers Ukraine aid with portable generator shipment
Yamaha Motor Co. has delivered 215 portable power generators for Ukraine to the Japan International Cooperation Agency (JICA). The generators…
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The StaffJanuary 24, 2023
WPS signs distribution agreement with S&S Cycle
Western Power Sports (WPS) has partnered with S&S Cycle to distribute off-road exhaust systems and performance parts through the WPS…
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The StaffJanuary 24, 2023
Honda Red Rider Rewards increases Talon contingency offerings
The Honda Red Rider Rewards powersports racing-contingency program will offer more than $7 million to racers this year. Red Rider…
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