Blogs
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Direct Response vs. Image Enhancing Advertising
We’re in a new era and a new economy. As I’ve previously written, the industrial age is behind us and…
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Time to test your industry knowledge
Quick, of all the quad models out there – ATV or UTV – tell me which one sold the best in the…
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Good news on the ATV front?
Trust me that what I’m about to say isn’t some kind of sordid attempt at finding some industry silver lining,…
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Estate planning in tough times
One of the few benefits of hard times is the opportunity to make large tax-free estate planning transfers. In any…
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What are you doing?
What are you doing to attract new customers? What are you doing to keep existing customers intrigued? At a recent…
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Baseball, apple pie and … living beyond our means
Maybe I’m in denial. Maybe. But even with all the craziness surrounding our economic downturn, there is one proposed consequence…
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Employees you can’t afford to lose
Two dealerships are nearly identical in location, facility and staff size as well as product lines, but one is making…
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Right-Sizing the Business (Powersports)
Most powersports dealers have had a great run in the past 5-10 years. While business can’t ever really be called…
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Online vs. offline advertising
It’s no secret that effectively choosing your advertising methods is much more complex now that we’ve entered the Information Age.…
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Addressing the future of Harley-Davidson’s financial services division
Harley-Davidson Inc.’s new CEO, Keith Wandell, provided some interesting insight yesterday on the future of the company’s financial wing and…
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