CFMOTO USA has renewed an agreement with the NBA’s Minnesota Timberwolves to remain an official partner of the team for another two seasons.
"We are extremely excited to renew our partnership with the Timberwolves," said Eric Fan, CFO of CFMOTO USA. "This sponsorship has helped promote CFMOTO nationally and internationally.”
“During our recent dealer meeting to China, it was very apparent the growth the NBA is experiencing in China, so this sponsorship is essentially an international sponsorship for us,” said John Tranby, director of Marketing for CFMOTO USA. “With the amount of Timberwolves games broadcasted overseas this year, our logo and name will be seen by millions watching the game internationally and in the U.S.”
As part of the sponsorship agreement, CFMOTO will have a presence in-arena with logo placement via the LED panels, in-game logo placement on the arena scoreboard, and a CFMOTO vehicle in the Target Center for a month during the season.
TV branding includes logos on the rotating scorer's table courtside, along with a logo placement several times in-game above the digital game clock on TV broadcasts.
CFMOTO will also co-brand an in-game player stats “side-by-side” comparison, along with several in-arena promotions.
CFMOTO has 310 multi-line dealers in the U.S.