helmets
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Motorcycle
Troy Lee to be named ‘Legend of the Sport’ at The Quail
Lee will bring an exclusive display of his personal bikes and merchandise to the event and participate in the annual…
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Motorcycle
Thousands attend ‘Blessing of the Helmets’ in Portugal
According to an Associated Press report, about 180,000 motorcyclists recently attended the Our Lady of Fatima shrine in central Portugal…
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Distributors/Aftermarket
Krämer Motorcycles partners with REV’IT! and KYT for MotoAmerica Talent Cup
The partnership sees REV’IT! and KYT providing MotoAmerica Talent Cup riders with special discounts and offers during the 2025 season.
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Distributors/Aftermarket
Troy Lee buys back his company
Troy Lee Designs has announced a significant evolution in its ownership structure, moving forward as an independent company.
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Hot Products
Hot Products: HJC DS-X1 Dual-Sport Helmet
Ideal for dual-sport or adventure applications where riders explore both paved and unpaved roads and trails, this helmet has the…
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Dealers
2022 Summer/Fall Nifty 50 program launches
If the last snow of the season has fallen in PSB land (maybe?!), it’s also time to start thinking about…
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Dealers
Webinar Wednesday tomorrow to feature 2022 Nifty 50 videos
Join Powersports Business content director Dave McMahon live on Webinar Wednesday, Feb. 9 at 2:00 p.m. Central as we reveal…
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Dealers
New retail store opens
The retail landscape for helmets, parts and apparel and a slew of other products just widened for dealerships in one…
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Dealers
Deadline is tomorrow for Nifty 50 entries
This is your final reminder via the Enewsletter that the deadline for the 2022 Winter/Spring Powersports Business Nifty 50 contest…
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Dealers
Just two days left for Nifty 50 contest entries
Don’t forget — this Friday, Dec. 17 is the deadline to submit entries for the 2022 Winter/Spring Powersports Business Nifty…
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Dealers
Nifty 50 deadline? It’s Friday — like, this Friday
And just like that, it’s Nifty 50 deadline week. That’s right, the annual Powersports Business contest for the most important/impactful/coolest…
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Dealers
Less than a month to submit Nifty 50 application
One day after its launch, the 2022 Nifty 50 Winter/Spring application is off and running. The inbox overfloweth with applications,…
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Dealers
Nifty 50 application launches; deadline is one month from today
If it’s time to start planning that Thanksgiving meal, it’s also time to start thinking about which Nifty 50 product…
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Dealers
Sullivans Inc. launches 2021-22 New Release Catalog
Sullivans Inc. has launched its 2021-22 New Release Catalog as an entirely digital product. In this year’s 89-page catalog, dealers…
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Dealers
Digital brand expanding its brick-and-mortar locations
RevZilla, known for its digital footprint both on YouTube (1 million subscribers) and in the online retail space, is taking…
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Dealers
Arai helmets signs distribution deal
Arai, the third-generation family-owned Japanese helmet manufacturer, will be expanding its footprint in Canada. In September, Arai signed a distribution…
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Dealers
Continued snow: FXR 2021 catalog released as part of 25th anniversary
Every fall brings the excitement of winter and the chance to yet again explore the world’s most incredible playgrounds. For…
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Dealers
FLY Racing drops 2021 gear edit
FLY Racing has launched a new video to showcase its 2021 gear lineup, with a truckload full of new stuff,…
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Dealers
Helmet distributor market share study released
Have you ever wanted to know which powersports helmet distributors led the pack in 2019 at retail? Check out the…
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