BMW
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DealersThe StaffJune 25, 2025
Young Powersports opens exclusive dealership of Euro-only brands
Young's ninth dealership will carry motorcycles from OEMs BMW, Ducati, and Triumph, as well as parts, gear, and accessories from…
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BMWThe StaffJune 5, 2025
Motorcycles for the police: BMW wins over the California Highway Patrol
To commemorate its 50th anniversary, BMW North America is telling 50 stories highlighting the company's success, like its involvement in…
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BMWThe StaffApril 17, 2025
BMW takes its big boxer roadster to a new level
BMW announced the release of its latest roadster, the R 1300 R, featuring a boxer engine that is sportier than…
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ColumnsThe StaffMarch 27, 2025
Coffey’s Corner: Tariffs the new roadblocks to growth
In early 2025, the powersports industry faces significant challenges due to newly imposed tariffs by the U.S. government.
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Latest NewsThe StaffJanuary 28, 2025
BMW reveals updated 2025 BMW R 18 models
First launched in 2020, the R 18 family has grown to include five “Big Boxer” models, including the R 18,…
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BMWThe StaffDecember 4, 2024
BMW reveals exclusive 2025 R 12 S
The new BMW R 12 S takes up the spirit of the R 90 S in its overall concept and…
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Latest NewsThe StaffNovember 25, 2024
BMW reveals 2025 F 900 R and F 900 XR
The new BMW F 900 R and F 900 XR benefit from technical and visual upgrades, and significantly extended standard…
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Latest NewsThe StaffAugust 8, 2024
BMW reveals ‘retro-future’ BMW CE 02 x VAGABUND
In collaboration with BMW Motorrad Austria, VAGABUND created the BMW CE 02 x VAGABUND, a stylish eParkourer based on the…
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BMWThe StaffJune 12, 2024
BMW North America realigns communications department
Manfred Grunert, vice president of BMW's government affairs and communications, Americas, recently announced several changes within its corporate communications team.
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Latest NewsThe StaffMay 22, 2024
BMW announces 2024 BMW Motorrad Days Americas
At the event, on- and off-road demo rides on the newest BMW models will be available, including the R 1300…
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Latest IssueThe StaffJanuary 30, 2024
BMW reveals 2024 F motorcycle models
The new F 800 GS, F 900 GS and F 900 GS Adventure models feature a new 895 CC parallel-twin…
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Latest NewsThe StaffJanuary 3, 2024
BMW R 1300 GS models climb world’s tallest active volcano
Starting from sea level on the Nevado Ojos del Salado, the tallest active volcano in the world, a fleet of…
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Latest NewsThe StaffNovember 1, 2023
BMW Motorrad unveils 2024 M 1000 XR and S 1000 XR
The new models offer new features and more horsepower, and are estimated to be available in Q2 of 2024.
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Latest NewsThe StaffJuly 6, 2023
BMW Motorrad USA reveals 2024 model updates
The 2024 BMW models include new colors, packages and an Intelligent Emergency Call feature.
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BMWMadelyn PeggJune 28, 2022
BMW Motorrad USA renews relationship with California Superbike School
BMW Motorrad USA has renewed its long-established relationship with the California Superbike School. They enter their 13th year of collaboration,…
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DealersThe StaffJune 1, 2022
Lindeco, GlobeScout reveal side cases for BMW ADV bikes
Lindeco Genuine Powersports has revealed the new GlobeScout XPAN+ aluminum side cases for BMW adventure motorcycles. GlobeScout combines expert craftsmanship…
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BMWThe StaffMay 11, 2022
Motos America adds Bronstorp as director
According to a LinkedIn post, Christopher Bronstorp, formerly with BMW Motorrad USA, has been named director of Dealer Operations at…
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BMWThe StaffFebruary 1, 2022
Dealer group names former BMW North America exec president
Tasked with rounding out the management team and expanding the company’s network of dealerships under ownership and management, Salt Lake…
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BMW
Dealership uses YouTube for walk around comparison: video
If a picture is worth a thousand words, then what’s a YouTube video worth? CalMoto in Mountain View and Livermore,…
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Dealers
Dealership website lead study released: Pied Piper PSI study
Harley-Davidson dealerships have ranked highest in the recently released 2021 Pied Piper PSI Internet Lead Effectiveness (ILE) Motorcycle/UTV Industry Study,…
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