Features
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Utah dealership ends up in daughter’s hands by fate
Though Caron Boswell is an avid rider, and she literally grew up in her parents’ dealership, she never had a…
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Overall or in sand, RZR standing tall
Exclusive data from Sand Show proves Polaris UTV still dominant What side-by-side vehicle would consumers select with pricing eliminated? According…
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Polaris Ranger gets strong satisfaction marks from dealers
Dealer satisfaction with sales of the Polaris Ranger side-by-side is undeniably strong, according to results from the Powersports Business/RBC Capital…
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Maverick shakes up the sport side-by-side landscape
Can-Am UTV turns heads with 101hp engine And now there are three. The sport side-by-side segment took on a new…
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Big changes — and little — from Sea-Doo for 2013
BRP exits boat market, sticks with proven PWC growth September was a busy month for BRP’s Sea-Doo brand. In the…
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First Manufacturing sees continued growth
No. 2 cruiser apparel line a leather alternative First Manufacturing, the New-York based manufacturer of high-quality leather apparel, currently is…
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PRP gets a seat in local bank’s lobby
When customers walked into a Temecula, Calif., branch of US Bank this summer, they found a bit of a surprise.…
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Ducati dealers expected to gain from financing offer
OEM offering to pay first 6 months on some bikes Ducati dealers in the U.S. are providing consumers with more…
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GE Capital, FreedomRoad to support Motus
Financing support secured in advance of 2013 lineup GE Capital’s Commercial Distribution Finance (CDF) business has agreed to provide Motus…
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Value your demo rides — they can spur emotion
Does your dealership offer demo rides? When I bring that topic up at seminars or in dealerships, I get a…
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Helmets by the numbers
In the U.S., sales of helmets and helmet accessories for V-twin dealers run from 3-9 percent of total parts and…
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BRP takes innovation to D.C., excites dealers
Jake Wedge, general manager of Ray’s Sport & Cycle in Grand Rapids, Minn., received an unexpected free dinner during the…
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PSB 123s: Making the most of out of auctions
1. View condition reports. “Make sure you take the time to view the powersport product’s condition reports and photos prior…
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Target existing customers with more utility options
Hydraulic PTO system connects to ATVs, UTVs to power implements ATV and side-by-side dealers can capitalize on repeat business from…
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World of Powersports buys second Illinois dealership
Former Grayboy Motorsports in Peoria purchased by Jacksons World of Powersports is a well-known name to many riders and dealers,…
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Election-time woes deter spending
Dealers hopeful that slump will end soon While Barack Obama and Mitt Romney are debating on TV, customers are debating…
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Convention attendees get on the water in Fla., N.C.
Marine industry touted by trade organizations in Tampa, Charlotte The Personal Watercraft Industry Association, American Watercraft Association and National Marine…
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UTV parts manufacturer sees 500 percent growth in 2012
RZR accessories bring unprecedented growth to Starting Line Products Starting Line Products got its start as a distributor of snowmobile…
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RideNow Powersports selects mobile app provider
RideNow Powersports, the largest dealer group in the U.S. with 22 dealerships, has chosen Specialty Mobile Apps as its mobile…
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Hibbert continues to build his brand
New Arctic Cat replica race sled the latest step Tucker Hibbert admits to taking some jabs after he threw out…
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