Triumph Joins Destination Daytona
October 24, 2006
Filed under Uncategorized
Triumph Motorcycles is the latest motorcycle brand to join Destination Daytona - Bruce Rossmeyer's 150-acre motorcycle complex near Daytona Beach, Fla.
Triumph's line will be displayed in a branded showroom in a separate building adjacent to Daytona Harley-Davidson, the world's largest H-D dealer. Rossmeyer said expanding the range of motorcycles being displayed at Destination Daytona may broaden the appeal of the site to customers interested in something besides a traditional V-twin.
“We are pleased that Mr. Rossmeyer has chosen to add Triumph Motorcycles to his range at Destination Daytona,” said Todd Andersen, vice president of Marketing for Triumph USA. “We expect that this will quickly grow into one of our largest dealers and play an important role in our continued growth.”