In a letter to its customer base, Rocket Harley-Davidson CEO Scott Fischer announced that the Madison, Ala.-based dealership would be under new ownership:
“On behalf of Scott Fischer Enterprises I would like to inform you that Rocket Harley-Davidson will soon be under new ownership. Effective May 17, 2016, Josh Russom will be the new owner and operator.
We are so appreciative of your support over the years; it’s been our honor to serve you. Having Josh as the new, local owner is exciting and will provide the framework for Rocket Harley-Davidson to be optimally successful and to serve you the best way possible.
… Thank you again for your loyalty and passion for the riding lifestyle. It’s been our privilege to get to know you and work with you.”