José Boisjoli shares REV success at Club Evinrude (video)

Though the global reveal of the new E-TEC G2 outboard was time for BRP’s Evinrude brand to shine, Ski-Doo also received a moment in the spotlight on the Club Evinrude stage June 13 in Milwaukee.

In an effort to highlight BRP’s focus on innovation, CEO José Boisjoli pointed out Ski-Doo’s REV platform and how it has contributed to Ski-Doo’s success.

Powersports Business managing editor Liz Keener caught the anecdote on video. Click here to watch the video.