Can-Am
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BRP
BRP opens first European flagship store in Paris, showcasing electric Can-Am lineup
Located at 8 Boulevard du Montparnasse, the new store is operated in partnership with established French dealer Canadian Motors and…
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Dealers
New powersports dealership outside of Winnipeg has its grand opening
Midcan Powersports, located in Steinbach, Manitoba in Canada, offers a range of BRP products, including Ski-Doo and Can-Am ATVs and…
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BRP
BRP honored by Red Dot as its Design Team of the Year
In addition to being recognized as the 2025 Design Team of the Year, BRP is also being inducted into Red…
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Finance and Insurance
Northcoast Research shares spring promo insights report for ORV segment
Northcoast Research, an equity research firm, recently released its report on the promo environment in Q1, specifically focusing on BRP…
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BRP
BRP reports Q4 and FY2025 results with 19.7 percent revenue drop
BRP's North American retail sales decreased by 21% compared to last year, resulting from lower volumes in snowmobile and market…
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Can-Am
BRP’s Can-Am electric motorcycles win iF Design Awards
BRP’s pair of electric motorcycles, Can-Am Pulse and Can-Am Origin, were recently named winners of the 2025 iF Design Awards.
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Latest News
Can-Am to demo electric motorcycles at Electrifying Expo Orlando
Can-Am will also have experts on site to interact with attendees and discuss the brand’s focus on innovation and ushering…
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BRP
BRP closes 2024 with 17 design awards
BRP is celebrating another exceptional year in 2024 with 17 design awards. Among these accolades, the Canadian OEM capped off…
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BRP
BRP reports Q3 results, sales drop in North America
Revenues decreased 17.5% due to softer demand and continued focus on reducing network inventory levels. North American retail sales decreased…
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Can-Am
Can-Am rolls first electric motorcycle off assembly line
The first production bike – a 2025 Can-Am Origin #0001 – recently rolled off the assembly line at the company’s…
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Can-Am
Sara Price reveals ‘Rip & Dip’ edition Can-Am Maverick R build
Professional off-road racer Sara Price is debuting her first-ever Can-Am Maverick R X RS build, the Rip & Dip Edition, built by Alsup…
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BRP
BRP reports North American retail sales drop in Q2
BRP's North American retail sales for powersports products decreased by 18% for the three months compared to the same period…
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Latest News
Can-Am releases 2025 ATVs, UTVs, and new model in three-wheel lineup
Can-Am's new Canyon model features higher ground clearance, longer suspension travel, all-road wheels, and enduro anti-slip pegs so riders can…
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Latest News
Can-Am re-enters motorcycle segment with 2025 electric motorcycles
A key feature of the motorcycle lineup is an innovative liquid-cooled system, which includes the battery, charger, inverter, and motor.…
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Can-Am
Can-Am shares docuseries on the electric Origin and Pulse ahead of launch
Originally unveiled in 2022, the all-electric Can-Am Motorcycles Origin dual-sport and Pulse street bike will get a full launch with…
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Latest News
Can-Am teams up with two inaugural PBR teams
Can-Am has announced a multi-year partnership with two inaugural Professional Bull Riders teams, the Austin Gamblers and the Ariat Texas…
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BRP
BRP reports 5% retail drop in FY 2025 Q1 results
BRP's Q1 FY25 saw a reduction in inventory at dealerships in reaction to soft demand trends.
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Latest News
Veterans complete Annual Road Warrior Ride on Can-Am Spyder
The 10th annual ride allowed veterans to disconnect from their day-to-day lives and experience the healing power of riding the…
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Latest News
Can-Am reveals 2024 3WV models and motorcycle news
Can-Am Spyder F3 and RT models will now feature an all-new 10.25-inch color touchscreen with Apple CarPlay. This technology will…
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Latest News
BRP reveals 2024 Can-Am Maverick R
The Maverick R touts a 240-horsepower engine, Dual Clutch Transmission (DCT), unrivaled suspension travel, and a suite of enhanced technology…
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