Features

Polaris reveals 2010 product lineup

Along with making its way into the electric low emission vehicle market, Polaris Industries released its new 2010 off-road models.

At Polaris’ summer sales meeting, it showed off its new two-up models, a redesigned value lineup of ATVs, a mid-size Ranger and an electric-powered Ranger.

“The Polaris culture revolves around passion, performance and innovation,” Bennett Morgan, president and COO, said in the release. “Our passion for our business fuels our drive to continue developing products that ride smoother, more comfortably, deliver more performance and do so at a value to our customers. When others are pumping their brakes, Polaris is inviting the world to come ride with us. We see the challenges of the current economic environment as an opportunity for Polaris to lead by example, and we believe our 2010 product line up does exactly that.”

For more on the model lineup, see an upcoming issue of Powersports Business.

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