Industry veteran joins KYMCO USA as director of sales

KYMCO USA named Steve Lazoff as its director of sales. He has been in the industry 23 years and had management positions with Suzuki, BRP, Outboard Marine Corp. and Genmar, stated a KYMCO press release.

KYMCO USA President and CEO Eric Bondy says Lazoff will be a good fit for the company’s team.

“We are extremely happy to have someone of Steve’s caliber join the KYMCO USA team,” Bondy said in the release. “His experience and contacts in the industry are going to be great assets to us as we continue to grow this brand.”

Lazoff is equally enthused about the opportunity to work with the growing company.

“It’s exciting to work with a group of individuals who are so enthusiastic about the product they represent and about motorsports in general,” he said in the release. “In the coming months I’m going to meet personally with as many of our dealers as possible. My job is to support them in any way I can.”

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