Harley-Davidson announced the election of Jochen Zeitz to the company's board of directors. His election expands H-Dís board to 11 directors. Zeitz is CEO and chairman of Puma AG, Harley-Davidonís press release stated.
"Jochen brings a wealth of international consumer products business expertise and strong leadership in financial management, marketing and brand management," said Harley-Davidson president and CEO James Ziemer in the release. "Harley-Davidson is a premium brand and the ultimate choice in motorcycling, and we are focused more than ever on retail excellence and ensuring that our products lead and define the heavyweight motorcycle industry. Jochen will be a great asset and contributor to these efforts."