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The StaffMarch 7, 2024
BMW announces R 12 nineT, R 12 pricing and availability updates
BMW set the MSRP for the R 12 nineT at $16,295 and $12,345 MSRP for the R 12, plus destination.…
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The StaffFebruary 13, 2024
MOMS Jericho Super Center to host Grand Opening
MOMS acquired a 61,000 square foot building that previously housed a grocery store and is transforming it into the region’s…
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The StaffJanuary 24, 2024
BMW Motorrad reports record sales in 2023
In its 100th anniversary year, BMW Motorrad delivered 209,257 motorcycles and scooters to customers, 3.1% more than in the previous…
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Kevin DukeDecember 21, 2023
Keanu Reeves and Gard Hollinger talk ARCH Motorcycle with AR’s Kevin Duke
The Editor-in-Chief of American Rider chatted with Gard and Keanu about developing motorcycles and their bold gambit for the future.
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The StaffNovember 7, 2023
Polaris reports sales down 4 percent in Q3
Polaris reported worldwide sales of $2.2 billion in Q3, down four percent versus Q3 of 2022.
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Madelyn HubbardOctober 12, 2023
Dealership owners take on three locations in four years
Josh and Mandy Witt acquired Power Pac in 2018 and, five short and busy years later, they own three locations…
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The StaffSeptember 20, 2023
AMA Motorcycle Hall of Fame inducts 2023 class
The AMA Motorcycle Hall of Fame Class of 2023 includes Rita Coombs, Ryan Dungey, Barry Hawk, Grant Langston and Travis…
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Madelyn HubbardAugust 30, 2023
Wolverine X2 1000 – who is the customer?
After speaking with ATV and SxS Testing Manager Pat Biolsi, it was evident that the Yamaha team did their research…
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The StaffJuly 27, 2023
Last chance to nominate dealers, industry leaders for Accelerate awards
Powersports Business will accept 2023 Accelerate Conference 40 Under 40, Women With Spark, and Best-In-Class award nomination forms through July…
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The StaffJune 29, 2023
Verge Motorcycles to utilize Tesla charging network
The company, which will begin selling its electric motorcycles in the U.S. at the end of this year, is the…
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