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The StaffMay 1, 2025
AMA Hall of Famer and former Harley-Davidson CEO Richard Teerlink dies at 88
The American Motorcyclist Association mourns the death of AMA Motorcycle Hall of Famer Richard Teerlink, who served as CEO of…
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The StaffApril 8, 2025
Harley-Davidson CEO Jochen Zeitz set to retire
With the markets in turmoil as President Trump waged his tariffs across the board, putting Harley in the crosshairs of…
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The StaffMarch 19, 2025
Harley wins dealer’s challenge to Internet Sales Policy
Ronnie’s Cycle Sales of Pittsfield, an authorized Harley-Davidson dealer since 1956, challenged Harley's 2021 Internet Sales Policy in its filing…
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The StaffFebruary 13, 2025
Powersports Business names 2024 Best In Class dealerships
Powersports Business is proud to highlight the 2024 Best In Class winners. These dealerships are recognized for exceptional performance in…
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The StaffJanuary 22, 2025
PSB hands out major awards at Accelerate
Last night, Powersports Business editors handed out some major trophies to its Honors Awards winners at the end of the…
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The StaffDecember 24, 2024
Real Deal Revolution nonprofit celebrates 10th anniversary
The nonprofit organization had its most impactful year working with iconic brands and hosting dozens of women-led, hands-on workshops at…
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The StaffDecember 18, 2024
2025 Nifty 50 nominations due Friday!
Nominate an aftermarket or factory part, accessory, or a new product from service providers and technology companies!
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The StaffOctober 9, 2024
Washington to close 14 Sno-Parks due to drop in snowmobile registrations
The goal of the closures is to support the continued operation of the most used Sno-Parks and to preserve access…
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The StaffSeptember 4, 2024
Buell Super Cruiser nearing production
Buell Motorcycle says it is nearing production of its high-performance Super Cruiser and is asking customers for deposits to secure…
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The StaffAugust 8, 2024
Yamaha presents 2025 off-road and ATV models
Yamaha releases its new RMAX4 1000, Grizzly 110, and technical enhancements across its SxS and ATV lineups.
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The StaffJuly 24, 2024
EagleRider announces Sebastian Schoepe as new CEO
Sebastian Schoepe will lead EagleRider’s next growth stage in global rentals, tours, membership, and peer-to-peer services, focusing on making the…
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The StaffJune 6, 2024
Honda set to host a National Technician Contest
Top qualifiers from the online test will travel to Alpharetta for the National Finals. The test is open to high-level…
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The StaffMay 7, 2024
LiveWire moving operations to Milwaukee
The move should reduce operating losses by about $10 million this year. LiveWire sold 117 bikes in the first quarter…
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The StaffMarch 7, 2024
BMW announces R 12 nineT, R 12 pricing and availability updates
BMW set the MSRP for the R 12 nineT at $16,295 and $12,345 MSRP for the R 12, plus destination.…
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The StaffFebruary 13, 2024
MOMS Jericho Super Center to host Grand Opening
MOMS acquired a 61,000 square foot building that previously housed a grocery store and is transforming it into the region’s…
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The StaffJanuary 24, 2024
BMW Motorrad reports record sales in 2023
In its 100th anniversary year, BMW Motorrad delivered 209,257 motorcycles and scooters to customers, 3.1% more than in the previous…
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Kevin DukeDecember 21, 2023
Keanu Reeves and Gard Hollinger talk ARCH Motorcycle with AR’s Kevin Duke
The Editor-in-Chief of American Rider chatted with Gard and Keanu about developing motorcycles and their bold gambit for the future.
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The StaffNovember 7, 2023
Polaris reports sales down 4 percent in Q3
Polaris reported worldwide sales of $2.2 billion in Q3, down four percent versus Q3 of 2022.
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Madelyn PeggOctober 12, 2023
Dealership owners take on three locations in four years
Josh and Mandy Witt acquired Power Pac in 2018 and, five short and busy years later, they own three locations…
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The StaffSeptember 20, 2023
AMA Motorcycle Hall of Fame inducts 2023 class
The AMA Motorcycle Hall of Fame Class of 2023 includes Rita Coombs, Ryan Dungey, Barry Hawk, Grant Langston and Travis…
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