Blogs
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Who will make the next sale?
While explaining my viewpoints on attitude, I always ask this question, “Who is going to make the next sale?” I…
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Don’t make ‘all I want to do is sell’ your mantra
It was an early morning meeting chaired by the SVP. There wasn’t any reason to anticipate fireworks this particular day…
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What makes your dealership exceptional?
Picture this: In one room there are a variety of dealership principals, general managers and employees. Gina Marra, GM of…
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Profits through my eyes
It’s been too long since my last blog for PSB. I can easily say I have been slammed with work…
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3 Fibs about female buyers
As a marketing to women specialist, I’ve seen many assumptions brands make about women — and their subsequent failures of…
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You Gotta-Wanna
I let the class know that their sales manager will always be trying to help them to be a better…
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What are you touting? Discounts or value?
A couple months ago, I was in my car, and a commercial came on the radio that caught my attention.…
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Moms spark powersport sales
School’s out soon, and summer camps are hungry for kids, promising new adventures and life skills in the outdoors. Sounds…
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Taking it one step at a time
If the average salesperson talks to six customers a day, her or she will give around 150 shows a month.…
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Are you following up with every prospect?
People who know me well know I’m a big fan of a particular automotive OEM. Cars have been a big…
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