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Mar. 9, 2009 – Aftermarket Digest

MIC launches HelmetCheck.org

A new Web site allows riders to verify a helmet they own or are considering for purchase complies with the U.S. Department of Transportation’s (DOT) safety standard.
The Web site, HelmetCheck.org, was developed by Motorcycle Industry Council’s (MIC) Helmet Task Force.?It allows consumers to find information on DOT-compliant helmets from any helmet manufacturer voluntarily participating in the database.
Major helmet companies and distributors AFX, AGV, Arai, AXO, HJC, Icon, Scorpion and Shoei have thus far provided information on their full line of helmets to the site.
“The most important piece of safety equipment a rider can wear is a DOT-compliant helmet,” said Eric Anderson, chairman of the MIC Helmet Task Force. “We hope to call attention to the DOT standard and let riders know that they can reliably identify and verify that the helmet they own, or are considering for purchase, is DOT-compliant.”
DOT-compliant helmets are marked with an identifying sticker on the back. A DOT-labeled helmet denotes the manufacturer meets or exceeds the government standards for protection. To display a DOT certification symbol on helmets, manufacturers must adhere to standards that include impact absorbing capability and penetration resistance, and a retention system standard that ensures a helmet stays fastened in the event of a crash.
“With hundreds of models available to choose from, and especially given the prevalence of counterfeit stickers, there is unfortunately a lot of confusion among consumers,” Anderson said. “We are deeply appreciative of the cooperation of the manufacturers and distributors for providing their product information to the site for the benefit of all the riders. Given their participation, HelmetCheck.org will be a reliable way for riders and law enforcement agencies to verify that a specific helmet meets the DOT standard.”
HelmetCheck.org also will be a repository of helmet-related information, research and public service announcements for the benefit of consumers, policymakers and law enforcement.

Parts Unlimited announces two new catalogs

Parts Unlimited has released two 2009 catalogs, its street and helmet and apparel catalog.
The latter is new for Parts. The national distributor took its helmet, riding apparel, rider accessories, communicators and casual apparel out of its Street, Off-Road and ATV catalogs. These parts, accessories and apparel were added to the Drag Specialities’ FatBook and put in one reference catalog.
The catalog is more than 600 pages.
The Street Catalog, meanwhile, features hard parts and accessories and has the latest application updates and technical information.
For more information contact a Parts Unlimited or Drag Specialties sales rep.

Ideal’s DMS software includes service department tools

Ideal Computer Systems, a provider of dealer management software for powersports dealers, has released Ideal 6.3 for Windows, its newest version of dealer management software.
This new version includes a Digital Signature Capture, Technician Time Clock, new Labor Efficiency reports, new End of Day reports, even more advanced Inventory reports and many performance upgrades.
“Ideal 6.3 has been a work in progress for several months, but we wanted to make sure this new version would be the most beneficial system on the market for powersports dealers,” Ideal President Dennis Haefner said in a press release.
With some of these new features, powersports dealers will be able to:

  • Digitally capture customer signatures rather than rely on paper files;
  • Easily track technicians’ time via an integrated time clock;
  • Interface to Google maps or Mapquest to view customer locations for pick-up and delivery;
  • Improve employee productivity with integrated time management reports;
  • Better manage their service department with enhanced technician efficiency reports;
  • Reduce inventory costs with advanced inventory movement reports.
    For more information about Ideal 6.3, call 800/737-1620 or visit www.idealcomputersystems.com.

    Cycle Trader integrates full motion video

    Cycle Trader, a provider of motorcycle classifieds and a division of Dominion Enterprises, launched “CycleCast,” a full motion video product that integrates YouTube and Google video directly into a private party online classified ad. The role and growth of video use on the Internet has been well documented. In a recent eMarketing.com study, more than 67 percent of Internet users watch online videos when making a buying decision — a number that is expected to rise to 88 percent in coming years.
    “CycleTrader.com’s mission is to connect buyers with sellers,” said Jim Jensen, director of marketing for Cycle Trader. “CycleCast enables private party sellers to showcase their powersports vehicle, while giving buyers the ability to take a virtual tour of the bike on their own time. It allows customers to see and hear the bike.”

    GIVI USA opens a second warehouse in united states

    GIVI USA has opened a new second U.S. distribution warehouse in Reno, Nev. This location offers dealers a maximum of three days ground delivery service anywhere in the United States, the company said in a press release.
    For more information, call 877/679-4484 or e-mail info@giviusa.com.

    VP selected as official spec fuel for AMA flat track

    AMA Pro Racing announced VP Racing Fuels has been chosen to provide spec fuel products for the AMA Grand National Flat Track Series starting in 2009.
    As part of a multi-year agreement, AMA Pro Flat Track competitors will be required to use VP’s C12 racing fuel in both the pro and expert classes. AMA Pro, citing rising fuel costs and a desire to provide a more level playing field with the mandatory use of a spec fuel, chose VP over other proposals to provide race fuel and technical support. psb

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