Scorpion Sports Inc., an aftermarket company known for its helmets, is seeking to expand business with a second warehouse location and a much more aggressive push into apparel.
The Lake Forest, Calif.-based company is launching its first big foray into apparel this winter with a line of jackets and gloves oriented toward male sport-bike riders. The line will grow in diversity and overall selection next spring with the introduction of products geared toward women. A third phase of ScorpionExoWear is scheduled for the fall of 2008.
Scorpion has had some casual wear, including T-shirts and hats, but nothing to the extent of its new apparel line, ScorpionExoWear.
“This is the big diversification,” said Eric Anderson, founder and vice president of Scorpion Sports.
For more on Scorpion, see the Aug. 13 issue of Powersports Business.