Honda Motor Co.’s North American motorcycle sales plunged 17 percent in its first quarter compared to the year-ago period, according to the company’s financial report.
Honda sold 44,000 motorcycles in North America in its first quarter, a period that ended June 30. In 2006, it sold 53,000 new bikes in the same time period, which was a 10 percent increase over 2005.
For its entire motorcycle segment, which also includes ATVs and PWC, Honda’s first-quarter sales fell 10 percent from a year ago.
For more on Honda’s financial report, read the Aug. 13 edition of Powersports Business.