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AFT adds Official Windshield partner

Progressive American Flat Track and Memphis Shades have signed a multiyear partnership that will see the brand serve as the Official Windshield of Progressive AFT.

The new agreement furthers Memphis Shades already substantial involvement in the sport, most notably as the longest running sponsor (20 years) of the series’ crown jewel, the Springfield Mile.

“Memphis Shades have supported the sport of flat track for many years and we are grateful for their partnership with Progressive American Flat Track for the 2021 season,” said Michael Lock, CEO of Progressive AFT. “They are an integral part of the U.S. motorcycle industry, with their Made In the USA product line and their support for the famous Springfield Mile.”

Memphis Shades designs and builds all of its fairings and windshields from start to finish in its 84,000-square-foot Tennessee factory.

“American Flat Track has taken the sport to new heights, and after having Hall of Famer Babe DeMay tuned race teams run out of Memphis Shades for many years, we’ve seen it firsthand. We couldn’t be more excited,” said Allen Mueller, founder and president of Memphis Shades. “The live streaming and TV coverage are outstanding.”

— Dave McMahon, editor, dmcmahon at powersportsbusiness.com

Article on PowersportsBusiness.com

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