Honda’s North American motorcycle sales rise in first quarter

Honda’s first-quarter motorcycle sales in North America increased 13.6 percent compared to a year ago, according to the company’s financial report.

The manufacturer’s overall powersports new unit sales in North America were flat, at 80,000 units, meaning Honda’s ATV and PWC sales were likely down from the previous year period.

Overall, Honda’s net sales decreased 2.2 percent, although that downfall was primarily due to foreign exchange rates. The company estimates its first-quarter revenue would have been up 7.1 percent from a year ago if calculated at the same exchange rate as the 2007 first quarter.

Honda’s net income rose 8.1 percent from the same period in 2007.

For more on Honda’s first quarter, see an upcoming edition of Powersports Business.

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