Features
BMW’s U.S. motorcycle sales decreased in 2007
BMW’s U.S. motorcycle sales dropped nearly 6 percent in 2007, according to the company’s 2007 financial report.
The manufacturer sold 12,094 units last year, a 5.7 percent drop from the previous year. The year-over-year decrease was slightly more than the U.S. industry as a whole, which dropped 4.9 percent, according to the Motorcycle Industry Council.
Worldwide, however, BMW did sell more motorcycles than the previous year. In 2007, BMW sold more than 102,000 motorcycles, a 2.4 percent increase compared to the previous year.
For more on BMW’s year-end report, see a future issue of Powersports Business.
