Scooters roll into 2006 – April 3, 2006

Full-year scooter sales in the United States in 2005 numbered 56,899 units, up 17 percent from 48,445 units sold in 2004, according to the Motorcycle Industry Council (MIC).
The MIC reports estimated retail sales for reporting member companies, which include Honda, Suzuki, Yamaha and Piaggio’s Aprilia, Piaggio and Vespa brands. What the MIC data does not show are the thousands of units moved by dozens of smaller importer-distributors. In the following pages, we provide a look at what the leading scooter suppliers in the United States plan to offer in 2006. psb