Top Stories
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MIC launches new rider safety campaign
News Release Gear Up Every Ride, a new initiative built around innovative ways of encouraging riders to use proper motorcycling…
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Indian dealership opening is 7th in state
News release Indian Motorcycle of Corpus Christi will be hosting a grand opening event on Saturday, May 9th from 12…
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New apparel brand launches
Indianapolis-based American Metric Motorcycle Company (AMMC), a metric-focused apparel company, is celebrating the launch of its first collection of T-shirts,…
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AMA Motorcycle Hall of Fame Induction Ceremony returns to AIMExpo
News release The American Motorcyclist Association (AMA) and the American International Motorcycle Expo (AIMExpo) have announced that the AMA Motorcycle…
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Alpinestars Airbag technology headed to BMW Motorrad riding jackets
News release BMW Motorrad and Alpinestars announce that they are starting an exclusive cooperation in innovative motorcycle safety clothing systems.…
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Arctic Cat, Bass Pro part of Tread Lightly! membership drive
News release The national nonprofit Tread Lightly! and its partners Bass Pro Shops and Arctic Cat announced a new program…
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Honda motorcycle sales continue to grow
News release Honda Motor Co., Ltd. (HMC; NYSE) today announced its consolidated financial results for the fiscal fourth quarter and…
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AlumaSki gives outdoorsmen, rescuers an option
‘Swift water adventure craft’ designed to get riders through a variety of waterways The AlumaSki is not your average modern…
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American Kargo looking to pack success in ’15
New gear bag company gets off to a strong start with Parts/Drag With less than a year of sales under its belt,…
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KTM signs Musquin through 2017 season
News release KTM Motorsports is excited to announce it has extended its contract with Red Bull KTM factory rider and…
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Harley-Davidson recalling 45,901 model-year 2014-15 bikes
Harley-Davidson, in conjunction with the National Highway Traffic Safety Administration, is recalling 45,901 model-year 2014-15 motorcycles because the clutch may…
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Dealer delivers memberships to state OHV association
Sun Enterprises shines in post-sale efforts At powersports dealerships across the country, along with a new machine, first-time buyers of…
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Wanted: More customers in the offseason
Salesman launches his own Facebook page to attract sales Though Kenny Enloe has sold more than 800 bikes in his…
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TxDOT motorcycle campaign urges drivers to look twice, share the road
News release As spring weather draws more motorcyclists onto Texas roadways, the Texas Department of Transportation is launching its “Share…
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TLD’s McElrath set for first Supercross on live TV on Fox Sports (Saturday, 3 p.m. EST)
News release On Saturday at MetLife Stadium in East Rutherford, New Jersey, Troy Lee Designs/Lucas Oil/Red Bull/KTM’s Shane McElrath will…
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Yamaha donates Viking VI to SEAL-Naval Special Warfare Family group
News release Yamaha Motor Corp., USA, recently donated a new Special Edition Matte Silver Viking VI Side-by-Side (SxS) vehicle to…
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Silei named CEO of Dainese
News Release Dainese, the most respected brand for the design, manufacture and marketing of high-quality safety apparel and equipment, [last…
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Suzuki ATV 500 model sees 30 percent YOY growth in March
News release While March weather in much of the country was predictably unpredictable, spreading mixed reports of overall retail sales,…
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Polaris reports record Q1 sales with 16 percent increase
News release Polaris Industries Inc. (NYSE: PII) today reported record first quarter net income of $88.6 million, or $1.30 per…
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Polaris acquires Idaho-based snow bike manufacturer
News release Polaris Industries Inc. (NYSE: PII) today announced the acquisition of Timbersled Products, Inc. a privately held Sandpoint, Idaho-based…
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