Top Stories
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Dave McMahonNovember 18, 2020
Manufacturer ‘gearing up for an incredible 2021’
“We are gearing up now for an incredible 2021, which means we need more people to add to our motivated,…
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Dave McMahonNovember 18, 2020
Triumph Trident 660 launch generates 10x deposits at dealerships
The all-new Triumph Trident 660 was announced globally via a live YouTube presentation in the early morning hours of Oct.…
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Dave McMahonNovember 18, 2020
BRP GO! Navigation app launches
BRP has announced a new app — BRP GO! — designed to enhance how riders interact with the snowmobile community…
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Dave McMahonNovember 18, 2020
Brembo adds brake pad company to portfolio
Brembo has signed an agreement for the acquisition of a 100% stake in SBS Friction A/S, a Danish company that…
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Dave McMahonNovember 18, 2020
Evel Knievel motorcycle restoration turns to tire brand
A U.K.-based tire manufacturer is featured on a restoration of a motorcycle previously ridden by the famous stunt performer, Evel…
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Dave McMahonNovember 17, 2020
Have you registered for tomorrow’s PSB webinar?
If you haven’t registered yet for #WebinarWednesday at Powersports Business — yes, that’s tomorrow — there’s no better time than…
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Dave McMahonNovember 17, 2020
Inventories down, profits up. An unexpected COVID-19 response. And 7x (!) turns: CDF
By Jeremy Jansen, Powersports Business Contributing Writer I think it’s safe to say this year was nothing like we thought…
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Dave McMahonNovember 17, 2020
Terry Vance dishes on the Harley-Davidson/Vance & Hines breakup: Thunder Press
Thunder Press, a Powersports Business sibling magazine, has an exclusive interview with Terry Vance following news that Harley-Davidson was ending…
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Dave McMahonNovember 17, 2020
300,000th side-by-side rolls off the factory line
It’s always a good time for manufacturers to celebrate milestones. The most recent story of success — and longevity —…
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Dave McMahonNovember 17, 2020
Serial 1, Harley-Davidson announce e-bike lineup specs and pricing
Powersports Business recently reported a new partnership between Serial 1 Cycle Company and Harley-Davidson, effectively combining Harley’s product development capability…
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