Service Providers
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How to get a verified badge for your dealership
Verifying your local business Page (your dealership Page) adds a layer of legitimacy to your social media presence can help…
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Making social marketing more social
Facebook recently topped 2 billion monthly users, and 1.28 billion people are now using Facebook daily for an average of…
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SEO best practices that will make your dealership more visible online
As a business owner in 2017, you know how crucial it is for customers to be able to find your…
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Use mobile to reach new customers
One of the biggest challenges, and goals, for most dealerships is to reach new customers. Growing your business for long-term success…
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Virtually stand by me
Powersports dealers often operate with a small staff that wears many hats. Unfortunately, F&I is one hat that can be…
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Leave a message at the beep!
The primary website objective for most powersports dealers is to generate unit leads. Calls to action are placed on the…
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Capitalize on mobile marketing
When was the last time you sat down to think about how you could make your customers’ shopping experiences better?…
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How manufacturers can leverage Facebook Lead Ads to drive customers
According to Facebook, consumers spend an average of 50 minutes per day on the social network. They are also using…
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Using store layout to encourage impulse buys
Major retailers spend millions of dollars on design consultants to best facilitate the store space to boost sales and encourage…
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Strategically manage your online dealership reputation
Customers are conducting online research prior to making a purchase and it plays such an important role in the customer…
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Sell more units with user-generated content
A buzz phrase you may be used to hearing in digital marketing is User-Generated Content, or UGC. What is UGC,…
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Shifting powersports market
At the beginning of 2017, industry experts expected the powersports market to see growth. So far, that forecast has not…
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7 messages your dealership should be sending
Integrating mobile into all facets of your dealership can be challenging. You want your customers to receive effective communication no…
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Boost your business with online reviews
Reviews are huge for your powersports dealership, and they’re more important than ever in the age of the internet. Now…
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Protecting your dealership from cybercrime
Two notable cyberattacks have made the news this month. The first being the Google Docs phishing attack and more recently,…
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Employee teamwork: The power of suggestion
“Would you like fries with that?” Even though this fast food phrase resonates familiarity with everyone who hears the words,…
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Knowledge and mystery in the customer experience
Have you ever consciously determined what your customer needs to know, and what you want them to discover for themselves…
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What makes customers loyal?
The loyalty of your customers is not something to take lightly. Conventional business wisdom, according to LinkedIn, says that it…
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Financial reporting update: Balance sheet of broken dreams
Now that you have either filed and paid your taxes on time or filed an extension with the IRS its…
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Leveraging your lending options
In March, the Federal Reserve made good on its promise to raise interest rates. While the increase was a meager…
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