Sullivans acquires three well-known brands
The popular Joe Rocket, Power Trip and Rapid Transit brands are under a new banner thanks to a recent distributor/manufacturer merger.
Sullivans Inc. recently acquired the Robison’s Inc. brands, according to a press release from Sullivans. Marketing for the brands will now be handled by Sullivans while product development will continue to be guided by founding Joe Rocket designer Marc Bay and his design team.
“I am excited to be able to focus on the development and the manufacturing of our product,” Randy Robison, president of Robison’s, said in the release. “Working with Bobby Sullivan and Vice President Derrick Welch has been the best part of my business for the last eight years, and with the merger of these two companies, all strengths are brought to the forefront.”
Sullivans founder Robert Sullivan said he was “proud to take the next step” with longtime business partner Randy Robison, noting that Robison’s has “established itself as the industry leader in apparel design.”
The Sullivans acquisition secures Robison’s/Joe Rocket’s extensive patent portfolio, which will include the introduction of the NanoTech system this fall.
Sullivans says the combination of the two companies will make its business more efficient.
“The resulting integration effectively creates an environment for uninterrupted feedback between retailer and manufacturer,” the company said in the release. “As a result, this streamlined system will ensure a level of market relevant product development and marketing this industry has never seen.”
KYMCO offers sales training to all of its dealers
KYMCO USA is going to offer a sales training program to all of its dealers with incentives that include a free scooter for the first 25 dealers who have two salespeople successfully complete the course, according to a company press release.
The program is targeted directly at the sales people on the dealer floor. Students complete online exercises for review and with an investment of only 30-40 minutes per day. The course can be completed in about six weeks.
“It is well known that companies willing to invest during tough times usually come back even stronger when the economy improves,” Steve Lazoff, director of sales for KYMCO USA, said in the release. “Offering this quality training course, with financial incentives for completion, is one more way we are going the extra mile to support our dealers.”
The training package was developed by The Glenn Roller Institute in Scottsdale, Ariz. Roller developed his sales training package after videotaping and studying motorsports sales people as they interacted with customers. The research alone took eight months. Glenn Roller’s book, The Seven Evolutionary Levels to Profound Selling, serves as the foundation of the course.
Metric OEM names new chairman
Triumph Motorcycles appointed Lord Digby Jones as Chairman. He was formerly the Director General of the Confederation of British Industry and Minister of State for Overseas Trade and Investment, according to Triumph.
The appointment will help increase Triumph’s profile in the UK as well as its existing and new markets around the world, the report stated. As chairman of the company, Lord Digby Jones will chair the Board and in a non-executive capacity will help steer and guide the business as Triumph continues to grow and develop across the world. He’ll work closely with the Board of Directors as well as Triumph Motorcycles’ owner John Bloor.
The new chairman looks to learn from Triumph’s staff and help contribute to Triumph’s success.
“What an amazing privilege not only to be working with and learning from one of our country’s most successful businessmen, but also to have the opportunity to help add value to one of the country’s great brands,” he said in the release. “I’m looking forward to helping build on its growth and maximize even further its enormous potential.”
MC Advantages adds S&S Cycle parts back to lineup
MC Advantages, distributor of high-performance V-twin motorcycle parts, once again carries S&S Cycle products, reported MC Advantages. The partnership was renewed last month.
“It shows MC Advantages is committed to quality parts and servicing the market with the finest parts on the market,” Steve Campbell, President of MC Advantages, said in the release. “We truly appreciate the return of our S&S dealer base and were surprised at how quickly the phone started ringing.”
WyoTech-Daytona adds programs in powersports
WyoTech-Daytona technical school has added two new programs to its curriculum, Advanced Marine and Off-Road Power, the school reported in a release.
For students who have completed WyoTech’s six-month core programs in Marine Technology or Motorcycle Technology, the new programs provide more specialized training in the marine and powersports areas. Students who enroll in these programs are eligible to test for Mercury Marine “Essentials” and Yamaha “Five Star Certification” programs, according to WyoTech. Each program lasts 12 weeks.
The Off-Road Power program focuses on ATVs, PWC and snowmobiles. According to the school, students are introduced to information resources, sophisticated test equipment, manufacturer-approved diagnostics, and repair procedures for mechanical aspects and fuel and electrical related issues for ATVs, as well as all aspects of PWC and snowmobile repair.
Ducati recalls more than 1,500 bikes
Ducati North America is recalling 1,549 model year 2009 1198, 1198S, 1098R, 848 and model year 2010 F1098 Streetfighter and Streetfighter S motorcycles, according to the National Highway Traffic Safety Administration.
These motorcycles could have fuel leakage from the fuel line at the fuel injector connection. The plastic fitting between fuel injector and hose can warp or break, which could possibly result in a potential hazard to the rider and possible damage to the motorcycle, stated the report.
Any damage to the fuel line might lead to an increased risk of fire or an unexpected loss of engine performance, which could result in a crash, according to the report. psb
Copyright 2009 Powersports Business