2010 Powersports Business Market Data Book
2010 Powersports Market Data Book
Editor’s letter
Survey findings
Dealership revenue breakdowns
Dealership workforce
Full-time employee benefits
Dealer benchmarks
Dealer expense trends
Wholesale price fluctuations
Wholesale data report
Top-selling new U.S. Models
Used vs. new sales in the U.S.
Consumer survey findings
U.S. Market share
2010 first-half sales
ATV market
UTV market
Motorcycle market
Scooter market
Snowmobile market
PWC market
Sales outside the U.S.