FUELL launches new powersports dealer program for 2021

FUELL has announced the launch of its new powersports dealer program as part of the next stage in the growth of its expanding business featuring the FUELL Flluid e-bike series of urban mobility vehicles.

Powersports Business has previously reported on e-bikes providing the potential for new sales opportunities for dealerships.

Launched in 2019, according to the announcement FUELL’s mission is to reinvent the pleasure of riding. The primary concept behind FUELL is to develop a unique range of vehicles for the new urban adventurers, thanks to freedom of design, engineering and distribution. The Flluid e-bike is the first step in the journey with a host of new products being developed, such as the Fllow Electric motorcycle that will complement and enhance the entire FUELL collection of vehicles.

The new FUELL dealer program has been created to set-up key powersports dealers as full service FUELL dealers where customers can come in to see, touch and feel the beautifully designed, powerful and efficient Flluid e-bike. In a recent survey 50% of customers who bought a Flluid e-bike were also motorcycle enthusiasts.

“I have a passion for engineering and two wheeled vehicles, and I love our new Flluid E-bike because it gives people a new way to find real personal mobility,” said Erik Buell, CTO of FUELL, Inc. “We feel that powersports dealers are the perfect place to bring in people who are already comfortable on two-wheels, and ready to try something new.”

The FUELL powersports dealer program will feature the Flluid 1-S that comes standard with two large 504Wh Lithium batteries, a torque sensing 500w mid motor, and a Gates Carbon belt drive with an internally geared hub. This exceptional e-bike provides incredible efficiency, a sleek modern look and a range of up to 125 miles. Additionally, the Flluid 1-S is available for new FUELL dealers to order now.