Powersports Business Inspiring Success Through Market Intelligence
We’ve reported the anecdotes and stats for months, but now it’s coming directly from a prominent manufacturer as well – the onset of COVID-19 has created a rush on powersports machines.
According to an interview with Yahoo Finance!, BRP President & CEO José Boisjoli says its company is poised to capitalize on new demand that has been created with the cancellation of family vacations.
You can click here to see the full interview, which also offers insight on current traffic the company is seeing at the dealership level.
