snowmobile
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Snowmobile
CFMOTO sponsors this season’s National Snocross series
In addition to being a season-long sponsor, CFMOTO will serve as the title sponsor for the Snocross National at ERX…
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Snowmobile
‘Snowmobile Capital of the World’ hopes for snow as it prepares for winter
Eagle River, Wisconsin, will keep its fingers crossed for a snowy winter season, as businesses rely heavily on snowmobile traffic…
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Polaris
Polaris gives over $135K to OHV, snow organizations through Trails Grants
When combined with this year's spring Trails Grants, Polaris has now donated more than $255,000 in 2025 and nearly $4…
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Dealers
Maine dealership transitions to new ownership as longtime GM takes the helm
See how this Sanford, Maine dealership continues its growth and customer-focused legacy under the familiar leadership of Kevin Normand.
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Arctic Cat
Arctic Cat accelerates growth with key leadership and sales team additions
The snowmobile and UTV manufacturer announced Tony Henningson as its new CFO, along with the addition of several new district…
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Arctic Cat
Team Arctic expands factory XC race program for 2025-26 season
For 2025-26, Team Arctic plans to showcase a mix of returning veterans and rising talent across the cross-country classes, supported…
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Snowmobile
Snow Goer’s John Prusak joins Arctic Cat, strengthening brand’s industry connection
For more than 30 years, Prusak was a central figure at EPG Media, where he shaped Snow Goer into one…
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Snowmobile
Snow Goer announces 2026 Snowmobile of the Year
Each year, Snow Goer awards its Snowmobile Of The Year to the snowmobile that exhibits innovation, ride quality, performance, and…
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Snowmobile
Snowmobile events return to 2026 X Games in Aspen
After a multi-year layoff, snowmobiling is returning to the X Games Aspen in 2026, featuring two disciplines: Snowmobile Freestyle and…
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Snowmobile
Sweepstakes set up to raise funds for avalanche safety
The sixth annual Avalanche Alliance Sweepstakes features two grand prizes, both featuring all-inclusive riding trips with snowmobile legends Carl Kuster…
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Distributors/Aftermarket
Fowler Parts buys snowmobile aftermarket company
After the acquisition of P&A company Fett Brothers Performance, Fowler Parts says it plans to expand its snowmobile product line.
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Snowmobile
Snocross star Elias Ishoel announces shock retirement at Hay Days
Ishoel’s career is defined by five consecutive ISOC Pro class championships in North America, the 2025 FIM Snocross World Championship…
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Snowmobile
Arctic Cat gives Hay Days a sneak peek of the new EPS-equipped ZR 600
In front of a packed crowd at Hay Days, Arctic Cat revealed its latest snowmobile for the 2026 model lineup,…
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Dealers
Big East Powersports Show offers expanding opportunities
The Big East Powersports Show originated as a snowmobile-focused event that connected avid enthusiasts with local and national vendors selling…
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Arctic Cat
Arctic Cat returns to snowmobile racing
Applications for Team Arctic race program were released May 22, and the brand will be actively competing and supporting racing…
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Arctic Cat
Newly acquired Arctic Cat releases complete 2026 snowmobile lineup
The newly acquired Arctic Cat unveiled its complete 2026 snowmobile lineup, which features the return of the vast majority of…
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Aftermarket
Toolamation acquires snowmobile shop Goodwin Performance
In a statement released April 2, Goodwin Performance, a snowmobile aftermarket performance shop, announced that it is being acquired by…
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Snowmobile
Rain, poor conditions cancel Ironwood snowmobile race
Rain and icy conditions caused the final day of the Ironwwood Trilogy Cup to be canceled.
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Polaris
Polaris stops Timbersled snow bike production, will halt sales end of year
Polaris announced March 5 that it has ended its Timbersled snow bike production, Snow Goer reports.
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Polaris
Polaris reveals innovative 2026 snowmobile lineup
Polaris has announced its 2026 snowmobiles, boasting advancements in all segments, including new features, technologies, accessories, and all-new models.
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