GearShift adds support for Yamaha’s Outdoor Group in Georgia

News release

Costa Mesa, Calif.-based GearShift Advertising is pleased to announce the hiring of John Howell as the new Account Director on the Yamaha Motorsports account. The hire is part of GearShift’s expansion into Georgia to help support Yamaha’s Outdoor Group, which has recently relocated to the East Coast in Kennesaw, Georgia.

John brings over two decades of powersports and ATV experience to the account, including time with Suzuki Motor of America as Account Director at agency Questus, along with editorial stints at Transworld Media, Source Interlink, and Hi-Torque Publications.