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Powersports faring worse than auto industry with online shoppers
The motorcycle industry is faring far worse than the auto industry in reaching Internet shoppers in a timely manner, according…
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Online media advertising success in question, dealers say
By Karin Gelschus Associate Editor Most dealers agree the Internet is a growing marketing and sales presence in the industry,…
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An online quandary: When to add more staff?
By Karin Gelschus Associate Editor Dealers are struggling with where to draw the line regarding Internet staffing possibilities. Rising online…
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A dealer transformation
By Neil Pascale Editor In 1998, the part owner of Sportique Scooters believes he could have counted the number of…
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A market readies for take off
By Karin Gelschus Associate Editor While there’s no crystal ball to be certain, early numbers show the scooter accessory market…
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Dealer enthusiasm key to scooter sales success
By Matt Bolch Contributing writer Few scooter dealers can claim the longevity that Peter Warrick has in the industry. He…
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Larger models expand scooter popularity
By Matt Bolch Contributing Writer Scooters. They’re not just for college kids and environmentalists any more. Online comments following a…
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Powersports Business Key Contacts 800/848-6247 Editorial Contacts Matt Gruhn, Editorial Director, ext. 448 Dave McMahon, Senior Editor, ext. 411 Liz…
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Mar. 10, 2008 – Differing perspectives on Far East manufacturers
Chinese manufacturers offer views on their place in the U.S. powersports industry By Steve Bauer Managing Editor INDIANAPOLIS – With…
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Mar. 10, 2008 – PWC Digest
Miami Offers Early Look at Season The Miami International Boat Show is arguably the biggest event of the boat show…
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