Features

Yamaha side-by-side leads Lucas Oil Regional standings Yamaha’s factory-supported Dustin Nelson and Corry Weller are having unmatched racing success piloting Yamaha’s new YXZ1000R pure sport side-by-side, leading the Production 1000 ...

Vee Rubber enters the adventure touring market After nearly a decade in the United States, Vee Rubber has released three new tires into the adventure touring market, allowing the company ...

Better than June 2015, and up 39 percent YTD Dealerships in the Houston area have been selling a significant amount of sport bikes over the past year, according to data ...

Side-by-side/ATV brand unveils new name, logo When Bad Boy Off Road revealed its new Stampede 900 4x4 side-by-side in May, the company not only had a new vehicle to showcase, ...

Established in 1961, Hinshaw’s Motorcycle Store in Auburn, Wash., has been sold to local BMW and Ducati dealership owners. Ron and Laura Orr sold Hinshaw’s to Howard Crow, according to ...

Educational series for side-by-side dealers to debut at GIE+EXPO With summer coming to a close, powersports dealers are looking ahead and marking their calendars for the 2016 GIE+EXPO in Louisville, ...

Waterville, New York-based Curve Industries, an aftermarket ski manufacturer, has hired Cody Schuster, 22, as marketing/creative director and inside sales rep. Schuster, a recent graduate of the Rochester Institute of ...

Andria Yu, former editor at USA Today, has joined the Motorcycle Industry Council as director of communications. She is a longtime journalist who has been riding motorcycles more than 15 ...

BikeMaster has unveiled its 7-inch Side Mount Headlights to its lineup of motorcycle lights. With these new bucket-style complete headlight assemblies, customers can give their bike a café racer look ...

Adventure touring riders receptive to price, quality The adventure touring segment has played a part in the growth of many apparel companies, and Moose Racing is no exception. Over the ...