Dealer Consultants
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Are you a salesperson or a help-you-buy person?
Editor’s note: This is the third blog in a series about asking for the sale. In this installment, Steve Lemco…
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Use a game to get staff to ask for sales
Editor’s note: This is the second blog in a series about asking for the sale. In this installment, Steve Lemco…
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Asking for the sale
Editor’s note: This is the first blog in a series about asking for the sale. In this installment, Steve Lemco…
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Switch the conversation from total price to payments
Editor’s note: This is the third and final blog in a series about dealing with customers’ objections to price. In…
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Quoting ‘only’ the MSRP won’t work
Editor’s note: This is the second blog in a series about dealing with customers’ objections to price. In this installment,…
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Good common sense
It’s prime selling season folks; summer is here! In my dealership rounds, I spoke with one shop in California that…
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Overcome the price issue
Editor’s note: This is the first blog in a series about dealing with customers’ objections to price. In this installment,…
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Getting a customer to sit on a bike is key to closing
Step 3 of the seven-step sales process is the S.O.B. step. S.O.B. stands for Sit On Bike. It is a…
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Where are you leading?
Leadership never goes away. You may lead without knowing you are doing so. You may lead without plan. You may…
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Become a customer’s friend, and sales will follow
Editor’s note: This is the third article in a multi-part series about probing. In this installment, Steve Lemco explains why…
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