Blog Spotlight
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Digital advertising: The proof is in the data
A few months ago, I talked about the need for dealers to get more proactive about their marketing efforts. Now…
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It is time to start doing
Information overload, FOMO (fear of missing out), indecision and procrastination. With the sheer amount of information available today, it’s difficult…
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So you want to be a powersports entrepreneur?
With consumer confidence on the rise, you may be thinking now is the time to launch that idea, start that…
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Increasing online visibility for your dealership
High website rankings through Search Engine Optimization (SEO) is no new concept, but the trends and best practices associated with…
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HR update: How legislation will affect how we recruit new employees
Recruiting in a powersports dealership is challenging enough, and now a new bill making its way through the California legislature…
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Spring break 2017
Take a break from your day and make sure that you are ready for spring as we start the 2017…
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Leaders always support their staff
Here’s a hypothetical situation: A new hire, currently being trained, goes home at the end of her shift, with her last…
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Can you spare some change?
Change is inevitable in business, just ask anyone in the electronics world. If those companies don’t change rapidly they are…
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Are you primed to capture refund sales?
For many of us, the dreaded April 15 tax filing deadline looms large. But if you turn that negative attitude…
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That’s not actually a mobile messaging solution
Last year I wrote a blog called “The long and the short of mobile marketing for your dealership.” The point…
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