MIC webinar to explore motorcycle sales and pricing trends

The Motorcycle Industry Council will host a 30-minute online symposium Oct. 29 exploring what motorcycle sales and pricing data can reveal about the industry.

David Savlowitz of Competitive Analytics will lead the session, using advanced analytics and artificial intelligence to examine a detailed history of motorcycle transactions across product types, geographic areas and other market dimensions, according to MIC.

After sharing the findings, Savlowitz will demonstrate how data preparation, prompt engineering, embedded analytics, multiple AI models and AI-assisted storytelling were used to turn raw transactions into industry intelligence.

For dealers, the session offers an opportunity to see how sales and pricing data can help identify market trends that may be less apparent in broader industry reports.

The symposium is scheduled for 10 a.m. Pacific on Thursday, Oct. 29. Registration is free for MIC members and $150 for nonmembers. The council said it will refund the fee to nonmembers who join MIC by Nov. 29.