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Motul, MotoAmerica expands its ADV Experience with a second round

Engine oil brand Motul is expanding its Motul ADV Experience for the 2026 MotoAmerica season.

The ADV Experience was a fun diversion for adventure-bike riders who attended last year’s MotoAmerica round at Virginia International Raceway. Also, a second ADV Experience has been added at this year’s MotoAmerica season-ending round at New Jersey Motorsports Park. (Photo: MotoAmerica)

The adventure bike-focused program returns to Virginia International Raceway (VIR) and adds a second round at New Jersey Motorsports Park (NJMP).

Open to all ticket holders, the central ADV Village will showcase leading industry manufacturers, and registered ADV participants have access to a dedicated camping area, purpose-built slow-speed obstacle courses, and professional clinics hosted by Dragoo Adventure Rider Training.

Riders can also take on a 7.5-mile off-road mini-adventure loop at VIR or a new 5-mile course at NJMP, both led by rally expert Christian Dutcher.

“Adventure riding puts extreme demands on a bike…tight off-road loops, dusty trails and high heat operation, which is where Motul lubricants really excel,” says Amber Bates, general manager of Motul North America. “We’re thrilled to expand to NJMP and help riders build skills at both of these iconic venues.”

Both venues — Virginia, Aug. 14-16 and New Jersey, Sept. 25-27 — offer quick access to premier regional riding, including the Blue Ridge Parkway near VIR and the pine barrens near NJMP.

Spaces for the Motul ADV Experience are limited. Riders can register now directly through MotoAmerica’s website.

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