Features

Harley-Davidson, Ford to release 2010 F-150 truck

The 2010 Ford Harley-Davidson F-150 is the 14th collaboration the companies have done since the partnership began in 2000, according to the Associated Press.

“Image buyers” remain despite the recession, says Matt O’Leary, chief engineer for Ford. “Image buyers buy based on what the product represents,” he said. “We have a very loyal following.”

The truck’s interior is intended to look like a Harley-Davidson jacket with its deep red and black leather seats.

  • To return to the current issue, click here.
  • For more of the latest news, click here.

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
EPG Brand Acceleration
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.