Top Stories
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Samantha Scott offering free PR tips at PSBI@AIMEXPO
Samanta Scott returns to the Powersports Business Institute @ AIMExpo and provides a video preview of her PR 101 session…
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Moto Guzzi unveils all-new 2015 V7 II
News release Improving a Moto Guzzi is never easy. It takes courage, passion and skill to live up to the…
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KTM signs Dean Wilson to two-year contract
News Release KTM Motorsports is excited to announce the signing of athlete Dean Wilson to the Red Bull KTM Factory…
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Polaris Defense debuts new military vehicle
News Release Polaris Defense, a division of Polaris Industries Inc. is excited to announce the launch of the DAGOR ultra-light…
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Big East snowmobile show brings strong consumer turnout
If consumer enthusiasm at the 21st annual Big East Powersports Show held over the weekend in Syracuse, N.Y., is any…
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Suzuki’s August sales boosted by RM-Z
Motocross bikes up 40 percent at retail compared to 2013 Suzuki Motor of America, Inc. (SMAI) and its dealers celebrated…
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Lightspeed joins ADP spinoff CDK Global
Dealers should notice little change with new company What was formerly known as ADP Lightspeed is now operating under a…
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Polaris receives honor from Boy Scouts of America
Polaris Industries Inc. received a one-of-a-kind print from the Boy Scouts of America (BSA) in appreciation for its commitment to…
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East Coast Snocross, FXR form marketing partnership
Officials at Clarksburg, Mass.-based East Coast Snocross (ECS) announced a new three-year marketing partnership with high performance snowmobile outerwear manufacturer…
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Sea-Doo X-Team back to defend 21 world titles at Lake Havasu; plus, Vanilla Ice concert
News release BRP is bringing the world leading Sea-Doo X-TEAM to the 2014 IJSBA World Finals to defend the historic…
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Laura Lemco previews her PSBI@AIMExpo seminar in the Service & Operations Track (video)
Laura Lemco, owner of Motorcycle Industry Consulting Services LLC, and a longtime industry trainer, shares a preview of her 2014…
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Suzuki unveils 2016 early-release GSX-S1000
Editor’s note: Suzuki revealed its 2015 lineup at its dealer meeting today at the Hard Rock Hotel in Las Vegas.…
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Ducati unveils 2015 Scrambler with $8,495 starting MSRP
News release At the end of the first day of Intermot 2014 — the International Motorcycle Fair being held in…
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Kawasaki’s Ninja H2R to make North American debut at AIMExpo
News release The American International Motorcycle Expo (AIMExpo) and Kawasaki Motors Corp., U.S.A., have announced that the OEM’s debut appearance…
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Joystick controlled conversion enables disabled off-roaders
Designer draws from functionality of power wheelchairs Inspiration can strike from just about anywhere, and once the idea for a…
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Recall of Harley Touring, Street bikes likely to have ‘mininal impact,’ analyst says
In a research note provided to Powersports Business on Monday, Wells Fargo Securities analyst Tim Conder reports that historically “these…
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Brammo turns to crowfunding for $3 million capital raise
News release EarlyShares, the online platform for private investing, announced the launch of a $3 million convertible debt investment offering…
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DEI launches new powersports website for heat and sound products
News release Design Engineering is pleased to announce the launch of an all new Powersports website. The site has been…
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Kawasaki unveils 2015 Ninja H2R hyperbike with 300hp
News release When the Ninja H2™R motorcycle was conceived by Kawasaki, the driving concept behind its development was to offer…
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Great Day looks to build ATV/UTV aftermarket brand
New packaging, new products created to drive business Great Day, Inc. has been involved in the powersports aftermarket industry for more than…
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