Dealers
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Equip Expo to debut Backyard Blend bourbon at event in October
Two hundred thirty-two bottles will be made of Equip Reserve 42: Backyard Blend. Attendees can sample it at the Louisville…
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South Carolina dealership puts loyalty at the forefront with customers and employees
Foothills Motorsports creates a friendly dealership atmosphere and focuses on not just the initial sale of the unit, but on…
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NPDA and Powersports Rep Association join forces to strengthen industry
In a move aimed at boosting the powersports industry, the National Powersports Dealer Association (NPDA) and the Powersports Rep Association…
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Tennessee dealership hosts benefit ride to support Kentucky tornado survivors
Communities across East Tennessee came together Saturday, June 7, to support tornado survivors in London and Somerset, Kentucky, with a…
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Webinar Alert: How AI solves real-world dealership challenges
AI is transforming the dealership landscape, streamlining customer interactions and automating routine tasks. Dealer Spike is inviting dealers to explore how they…
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PSB’s Accelerate Conference comes to Florida in January
The 2026 PSB Accelerate Conference, an exclusive event for powersports professionals, will be held in Lake Buena Vista, Florida, Jan.…
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Octane earns FICO Decision Award, expands credit access with FICO Auto Score 10
Fintech company Octane uses FICO Auto Score 10 to help grow originations by 36% and expand credit access in the…
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Volcon adds floor plan and retail financing program
Volcon, the all-electric powersports company, announced it will work with Dealer Direct Financial to launch a new floor-plan financing program…
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My Financing USA partners with Rollick
The new partnership will allow dealers to be able to showcase their inventory to prequalified, active shoppers without paying listing…
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Denago Powersports teams up with DX1
Denago Powersports will integrate DX1's cloud-based dealership management system so its dealerships can simplify tasks and improve day-to-day operations.
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BMW dealers rank No. 1 in PSI study measuring service appointments
BMW dealerships were first in the 2025 Pied Piper PSI Service Telephone Effectiveness Powersports Industry Study, which measured service appointments…
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Power Hour: International Female Ride Day and the women in powersports
Brendan sits down with two women who are leaders in the powersports industry to discuss International Female Ride Day and…
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NPDA celebrates 4 years of advocacy and dealer growth
The National Powersports Dealer Association (NPDA) is celebrating its 4th anniversary this May, marking four years of dedicated support for…
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NBC to air four major telecasts for 2025 Pro Motocross season
The high-profile events provide powersport dealers across the country with a powerful opportunity to connect with millions of fans and…
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KTM secures major investment from Bajaj, accelerates toward new era
Gottfried Neumeister, CEO of KTM AG, states that their longtime partner, Bajaj Auto, will inject an additional €600 million in…
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Fitch warns tariff uncertainty stalling powersports demand recovery
According to a recent analysis by Fitch Ratings, U.S. powersports dealers hoping for a rebound in consumer demand may be…
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Harley refocuses on business after annual meeting
For Harley-Davidson dealers, the outcome brings clarity and stability after several tense weeks marked by a campaign led by activist…
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One of Australia’s largest dealers enters bankruptcy, which could cause ripple effects in the U.S.
Peter Stevens Motorcycles, a household name in Australian powersports retail, has entered voluntary administration, leaving 400 jobs in limbo and…
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Bajaj comes to KTM’s rescue with major investment, restructuring plan moves forward
Bajaj Auto International Holdings BV, a Dutch subsidiary of Indian conglomerate Bajaj Auto, has secured a €566 million loan. This…
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Sonic Automotive announces first motorcycle sale at the new Sturgis Harley dealership
Sturgis Harley-Davidson also announced its inaugural Founders Club in celebration of its grand opening and to welcome in the 85th…
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