Blog Spotlight
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The success of the future depends on the success of today
Fall has finally set in across our country, and temps are starting to cool off. Many dealerships have shifted strategy…
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The power of ‘no’
As much as people strive for personal and business success and want to hear a “yes” to requests, there are…
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What’s your competitive advantage?
Quick question: Why should I buy from your store v. the guy down the block, or online? It seems like…
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Until next time…
I am writing my last blog article for PSB. I have been given an opportunity to help spearhead an initiative…
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Diversify your marketing strategy
Marketing is a tough beast to tame. Just when you think you’ve got the hang of it, trends change, and…
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Want to increase dealership performance? Take a vacation.
If you work in the retail end of the powersports industry, then you work often in a pressure cooker that…
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Engage your customer’s senses in the fight for increased sales
I want you to use your inventory as a weapon! Let me be clear on this: I am not encouraging…
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How to avoid the winter blues
Believe it or not, the crazy summer season is almost over, and the cold dreary days of winter will be…
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Powersports — The road less traveled
Robert Frost once wrote, “Two roads diverged in a wood, and I, I took the one less traveled by, and…
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‘Amazon-ing’ powersports
On a recent Saturday night, I found myself engaging in an activity that 51 percent of Americans also pursue. I…
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