sales
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BMW
BMW Motorrad presents strongest sales in company history
The company sold 210,408 bikes and Germany remained its largest market.
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Features
Are you (active) listening to your prospects?
David Gee explains why creating emotional connections early in the sales process and keeping the attention of our audience is…
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Latest News
Don’t waste big selling moments with boring small talk
Contributing writer David Gee explains that we don’t have long to pique someone’s curiosity, create an emotional connection, and earn…
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Dealers
WPS holds Sales Meeting in Boise
The WPS Sales Meeting last week in Boise offered the distributorship a chance to gather its sales team and provide…
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Dealers
January Same Store Sales data revealed by Lightspeed
CDK Global Lightspeed has revealed Same Store Sales data from more than 1,600 powersports dealerships across the U.S. See how…
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Accelerate Conference
Lender doubles loan fundings in 2021, makes four sales leadership hires
Octane today announced several key leadership appointments to support its rapid growth in powersports and outdoor power equipment (OPE) and…
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Dealers
Dealership staffer chalks up 59 unit sales during June
The top sales staffers of the month program started by Powersports Business earlier this year is continuing to gain steam.…
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Latest News
NMMA reports continued sales momentum
The National Marine Manufacturers Association (NMMA) has announced continued momentum of boat sales and boating demand propelled by the COVID-19…
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Dealers
Dealer: 40% of PWC buyers in 2020 were first-time buyers
That rising pace of personal watercraft sales during 2020 brought with it many first-time entrants into the PWC community. In…
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Dealers
Black Friday, Cyber Monday parts sales data revealed
Exclusive data for Powersports Business readers from CDK Global Lightspeed reveals parts sales results by region and nationally over Black…
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Distributors/Aftermarket
Record-breaking month for LIQUI MOLY
The past month was the best November in the company’s history for LIQUI MOLY, as the German oil and additive…
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Dealers
Black Friday: Dealer offering $20 gift card to all for same-day use
There are Black Friday deals to be had for customers heading into your dealerships this week. Powersports Business scoured dealership…
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Dealers
Brand’s sales double from May-Sept. vs. year-ago period
Powersports Business continues to learn of particular models that are having a hard time staying on dealership showroom floors due…
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Dealers
Motorcyle manufacturer posts record Q3 sales
“Although 2020 is a stormy year, the third quarter recorded the most positive performance ever. Now the situation is worsening…
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Dealers
Persistence pays off for Freedom Powersports
We caught up with Freedom Powersports CEO and founder Kevin Lackey about dealership life during the coronavirus pandemic at their…
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How to get your customers to say, ‘I’ll take it’
How do some experienced salespeople make selling motorcycles seem so easy? The simple answer is that they have mastered three…
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