retail
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Best Practices
Marketing Without a Big Budget
For independent retailers, marketing often feels like a high-stakes poker game where everyone else has a bigger stack of chips.…
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Best Practices
Marketing to Multiple Generations Under One Roof
Independent retailers increasingly serve three, sometimes four, generations within a single transaction. A grandmother evaluating comfort features, a parent focused…
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Best Practices
Content Marketing for Retailers Who Don’t Want to Be Influencers
The modern definition of content marketing has been hijacked by trends that reward spectacle over substance. But for most retailers,…
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Best Practices
Staying Competitive in the AI Era: A Small Retailer’s Survival Guide
Small retailers face many challenges as the market grows and technology advances, including rising costs and improved competition. AI tools…
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Best Practices
Owning Your Customer Data (Before Someone Else Does)
For decades, independent retailers built customer relationships the old-fashioned way. Handshakes, trust, memory and a good POS receipt drawer. The…
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Best Practices
Measuring ROI on Marketing Efforts
Marketing is one of the most emotionally charged line items in an independent retailer’s budget. In this article, we discuss…
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Best Practices
Leveraging Social Media Without Losing Your Local Identity
Independent retailers walk a tightrope these days—one foot on Main Street, the other on the digital superhighway. Local identity is…
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Best Practices
Maximizing Word-of-Mouth in the Digital Age
Word-of-mouth has always been retail’s most persuasive force. But today, it doesn’t travel by coffee chats or chance encounters alone—it…
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Best Practices
7 Ways to Ensure Consistency and Reliability Across Your Supply Chain
In today’s hyper-connected world, supply chain performance is no longer measured only in speed and cost. The true differentiator is…
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e-bike
Verge Motorcycles expands U.S. retail with new Los Angeles showroom
The partnership brings Verge’s high-performance electric superbikes into one of the most recognized lifestyle hubs in the motorcycle community.
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ATV
Massimo Group expands partnership with Rural King
Massimo Group recently announced the expansion of its retail partnership with Rural King, a leading farm and home store with…
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Best Practices
How to Build Authentic Relationships for Brand Growth
Building strong relationships with customers and your team is crucial for brand growth. It’s impossible to run a successful business…
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Dealers
Tractor Supply teams up with Revionics’ AI platform
A Revionics customer since 2010, Tractor Supply continues to find new ways to leverage artificial intelligence, advanced analytics and science…
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Motorcycle
Verge to open two retail stores in California
Verge Motorcycles will open its first retail location at Westfield Century City Shopping Center in Los Angeles on June 1,…
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Distributors/Aftermarket
Dainese Group announces grand opening of Atlanta store
The Dainese Group has announced the grand opening of another flagship store. The official opening party will be held on…
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Dealers
May Same Store Sales results revealed
Get an early look at the July digital edition of Powersports Business to view the latest Same Store Sales data…
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Dealers
Dealership celebrates 150 units delivered in May
A Harley-Davidson dealership is celebrating the achievement of 150 bikes delivered that its staff hit during the month of May.…
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Latest News
ADV motorcycle retail trends revealed for 2021-22
If you’re a Powersports Business reader interested in retail trends for the ADV motorcycle segment over the past year, including…
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Dealers
Triumph reveals 2021 top dealerships in U.S., Canada
Triumph provides a major shoutout to its award-winning 2021 dealerships in the April edition of Powersports Business magazine, the first…
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News
Nominate your Best in Class Dealership today
Nominations for the 2022 Powersports Business Best in Class Dealership Awards, showcasing the success of dealerships of all sizes in…
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