In Karin Gelschus’ Aug. 3 blog discussing Social Networking Shortcuts, these programs are not only good for making posts, but to monitor what is being said about you, your staff ...

National Best New Dealer, National Best Exclusive Dealer, National Best Marketing and Northwest Dealer of the Year were just some of the numerous awards a Bend, Ore., dealership won. For ...

With skeleton crews working overtime to keep dealerships’ doors open, social networking sites are often at the bottom of their To-Do lists. Here are some tools to make managing the ...

A dealership in Appleton, Wis., was approached by the state’s Department of Natural Resources (DNR) about an easy, inexpensive way to get consumers into their store. A DNR office closed ...

The National Retail Federation just released a 176-page document outlining how retailers can leverage mobile technology. However, it also pointed out that a whopping 62 percent of retailers haven’t begun ...

Joining the 500 million other Facebook users, Powersports Business has created its own page. This Facebook page is NOT another news feed. Our readers have plenty of resources to get ...

While I can see some college kids thinking this would be the best money they ever spent, I can’t see the manufacturer making any real money — really an investment ...

It’s likely you’ve been asked, “What makes your company different than your competition?” Hopefully you’ve asked yourself that question and answered it. Great. Now spell it out for your customers ...

You’d never guess UTV sales were believed to be down last year from the number of upgrades and additions this year in both areas of the side-by-side market – utility ...

While we at Powersports Business knew the desire for Web knowledge was high, we were blown away by just how high the need is after we posted our Web exclusive ...