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Maurice Murray Joins Yamaha
Powersports industry veteran Maurice Murray has joined Yamaha Motor Corp., USA as Division Manager for the manufacturer’s parts and accessories group.
Murray is a former senior vice president of brand development at Global Motorsport Group. He left Global in December 2004 to set up his own strategic marketing business, Zoom Strategic Marketing.
He joined Global in 2002, following marketing stints at S&S Cycle and Bombardier. He also spent time in the racing business prior to joining Bombardier.
Zoom, which Murray operated with Dave Scott, has closed its business. Scott has joined Advanstar.
“When this Yamaha opportunity came along it was too good to pass up,” Murray told Powersports Business.
