Harley-Davidson Museum now offering demo rides: report

Just a week after announcing a Hometown Rally Labor Day celebration, the Harley-Davidson Museum has announced it is now offering demo rides on Saturdays, according to Fox 6 Milwaukee.

The move is another toward opening doors and setting events post-COVID. It’s also an innovative way for the company to get “butts in seats” as it continues to alter corporate strategy as part of its Hardwire program.

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