Features
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Redline begins producing Revolt Snowmobile
Following the recent injection of $2 million in capital, gross proceeds of $10 million from its initial public stock offering,…
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Three early sled releases announced by Cat, Ski-Doo
Two snowmobile manufacturers have introduced early release 2005 snowmobiles. Arctic Cat Inc., Thief River Falls, Minn., released two machines: a…
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Yamaha pushes four-strokes
The direction of the 2005 Yamaha lineup has definitely gone four-stroke, with four upgraded models and five all-new models with…
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Snowmobile Report
U.S. District Judge Clarence Brimmer, based in Wyoming, heard the case for the continuation of snowmobiling in Yellowstone and Grand…
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Making Waves
Rumors are running rampant concerning a new late 2004 release from Sea-Doo, scheduled to be unveiled at an invite-only press…
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IJSBA changes course
EDITOR’S NOTE – On Friday, Jan. 23, the IJSBA released the long-awaited details regarding the organization’s future. Plans for the…
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Vespa, Coach launch promotion
Continuing a tradition of tie-ins with well-received brand names, Vespa has joined with specialty designer Coach to create motorscooters to…
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Hot Products
MOTOREX PROTECT & SHINE 645 Specifications — 500ml aerosol spray can is great for cleaning and protecting plastic, rubber and…
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Harley-Davidson of Clayton County
OWNERS Charles and Toweta Harrison BUSINESS PROFILE 60,000-sq.-ft. dealership founded in 1977. Carries Harley-Davidson and Harley-Davidson-approved products (not Buell). 35…
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Max BMW Motorcycles
OWNER Max Stratton BUSINESS PROFILE 10,000-sq.-ft. dealership, built new in July 2002. BMW exclusive. In its first full year, sold…
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These women keep the wheels turning in motorcycling
While women are the fastest growing segment of motorcycling, they still represent just one out of 10 motorcyclists, a relatively…
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Cycle Update
Harley-Davidson Motor Company now ranks 79 in Fortune magazine’s list of “100 Best Companies to Work For.” Fortune selects companies…
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Polaris ties in with NASCAR star, Dale Earnhardt, Jr.
Polaris Industries, stepping up its ATV promotional efforts, has negotiated a personal tie-in with NASCAR superstar Dale Earnhardt, Jr. Under…
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Polaris moves to reduce dealer inventories
ATV sales posted only moderate growth last year among all manufacturers, about 4%, and Polaris’ ATV retail numbers were about…
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Conrad’s Sales and Service
OWNER Bill Lett BUSINESS PROFILE When Powersports Business spoke to him, former owner Conrad Rollins had just sold the 5,000-sq.-ft.…
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Yamaha redesigns two units for 2004
It is a simple plan for Yamaha: take the No. 1 marketshare position by offering consumers what they want, even…
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ATV Digest
Seven major manufacturers of ATVs have published an open letter to the West Virginia Legislature urging passage of ATV safety…
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Focus: Dealer Expo 2004
Big Dog Motorcycle Company of Wichita, Kan., which celebrated its 10th Anniversary last year, is one of the most successful…
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Focus: Dealer Expo 2004
Customer satisfaction among new motorcycle owners continues to increase as manufacturers produce higher-quality bikes and do a better job of…
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Focus: Dealer Expo 2004
Weld Motorcycle has introduced The Master Builders program featuring the Pro Series wheels designed by five of the countries top…
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