I always come back from the Powersports Dealer Seminars @ AIMExpo with a pile of business cards from new people I met and notes from what I learned in the ...
Read More »From the Editors
Don’t let a potential customer walk away
I recently went to a car dealership to have my oil changed. I walked toward the lounge adjacent to the showroom, but instead of heading straight to the lounge, I ...
Read More »Brace yourself: Columbus is coming
Sorry for the “Game of Thrones” reference, but the season finale was just this past Sunday. However, it’s true: Columbus is coming! The American International Motorcycle Expo, also known as ...
Read More »How long are your customers waiting on the phone?
Recently I called a dealership, looking for a specific employee. The phone was answered promptly. I asked for the person by name and was put on hold. For five minutes! ...
Read More »From the Editor: Will recent positive trends bring strong year for dealers?
We’ve heard plenty of optimism heading into the riding season, starting with strong consumer attendance at the IMS shows. Moving along to events tailored to dealers — first at the ...
Read More »Parts, Tucker shows to keep dealers busy
Distributor shows for dealers will be back in full force in February. The Parts Unlimited and Drag Specialties National Vendor Presentation Product Expo heads to Lucas Oil Stadium’s Exhibit Hall ...
Read More »Introduce a kid to riding
Saturday night my family was sitting at a restaurant, eating dinner, and my 2-year-old nephew was growing antsy. He and my niece like looking at photos on our phones, but ...
Read More »What are your dealership’s New Year’s resolutions?
It will happen. Next week local gyms will be full of people; those you’ve never seen before will be clamoring in the door with hopes of achieving their New Year’s ...
Read More »If you fear online competition, take a look at your sales process
A dealer recently shared an article titled “Fiat Chrysler teams up with Amazon to sell cars online,” in the Powersports Business LinkedIn group. He posted, “Our industry is next.” That ...
Read More »We’ll see you in Orlando!
In 16 days, the PSB team will be in the North Hall of the Orange County Convention Center in Orlando, kicking off the 2016 Powersports DEALER Seminars @ AIMExpo. We ...
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