Governor celebrates dealership’s grand opening

MOMS North Country Powersports in Groveton featured an appearance by New Hampshire Gov. Chris Sununu as the group celebrated its fifth location. And while that celebration was underway, many members of the MOMS staff from other locations joined the industry at AIMExpo and could be found in several classes at the Powersports DEALER Seminars @ AIMExpo.

An exciting new era of retail business and community involvement began in mid-October when MOMS North Country Powersports celebrated its grand opening in Groveton, N.H. The three-day grand opening included an appearance by N.H. Gov. Chris Sununu, hundreds of motorcyclists and off-road enthusiasts riding to the new store, and the raising of a large American flag on an 80-foot-tall pole.

“It’s an honor to be part of the Groveton community, and we greatly appreciate the warm welcome we have received,” MOMS president Joel Wheeler said during ribbon-cutting ceremonies. “We are very excited and looking to do great things here.”

MOMS in 2017 acquired the Groveton property formerly occupied by Emerson Outdoor Outfitters, and transformed the spacious building and expansive grounds into a new destination for off-road riders, snowmobilers, and motorcyclists from throughout the Northeast — and beyond.

“For those of us who drove by this building for many years and wondered when someone was going to use this great building, today is the day,” Gov. Chris Sununu said at the grand opening. “This is a huge investment for the North Country.”

Busy Grand Opening Weekend

The two-story, 40,000-sq.-ft. store located at 149 State St. in Groveton first opened for business on Friday, Oct. 12, and grand opening ceremonies were held the next day. Gov. Sununu and Vermont Army National Guard Sgt. Caleb Murphy rode to the store in a vintage Ford escorted by a fleet of motorcycles and the N.H. State Police. Sununu and Murphy presented a 38’x20’ American flag to the state police officers, who raised it up the pole positioned between the flags of Canada and New Hampshire. Young Summer Boutin of Groveton sang the American and Canadian national anthems, and then fireworks exploded above the building.

Among the many shoppers on hand that day were motorcyclists from throughout New England and off-road vehicle (ORV) riders who were granted permission for the weekend to ride directly to the store. Discussions are underway to make access between the store and nearby trails a permanent opportunity for snowmobilers and ORV riders, for whom MOMS will be a riding destination.

MOMS North Country Powersports is a Polaris off-road vehicles (ORV) and snowmobile dealer, carries STIHL chainsaws and outdoor power tools, and has the North Country’s largest selection of firearms, ammunitions, and accessories in The Gun Room at Groveton. The dealership carries large inventories of pre-owned vehicles, accessories, and riding apparel, and offers premium technical service for all makes of powersports vehicles. Snowmobile and off-road vehicle rentals will also be available. The spacious MOMS facility also has meeting rooms that will be available to community groups, including riding clubs and trail organizations.

Richard Bourassa Honored

While much is new at MOMS North Country Powersports, there’s also a link to the facility’s origins. Richard Bourassa served as a maintenance specialist when the Emerson company owned the building, and he continued to care for the grounds and the building while it was unoccupied. During the MOMS grand opening, he received a plaque in honor of his many years of excellent service, and the flagpole hosting the New Hampshire state flag was dedicated to him.