Welcome to the January 2024 digital edition of Powersports Business.
This edition begins with an overview of this year’s annual EICMA motorcycle show that highlights bikes from multiple categories displayed on the show floor. We share the journey of Chopper Powersports and some successes of Centre Powersports & Marine, and speak with David McMinn of Trader Interactive following his appointment as CEO.
We have been looking forward to this edition and sharing with you the dedicated and talented individuals in our industry who have been recognized as 2023 40 Under 40 award winners! We also share a report that shows the continued economic impact of the outdoor recreation industry, and tips on how to enhance your online presence as a dealership.
Highlights of the January 2024 issue of Powersports Business include:
- A century-plus of motos in Milan
- Trader Interactive names David McMinn as CEO
- Report: Outdoor recreation added $1 trillion to U.S. economy in 2022
- Maximize your visibility in the online purchase journey
- Chopper Powersports: A journey of passion and growth
- 40 Under 40 award winners
- Dealer promotes via regular social media updates and Test Drive Fridays
- And more!